SEO

In terms of marketing, one of the biggest mistakes companies make is to create a wider target audience than they can effectively cover. When you’re targeting everyone, you’re not targeting…

Twitter, Facebook, and Instagram are all excellent platforms for humanizing your brand and engaging with both your followers and other businesses. Are you trying to figure out how to make…

Voice search is the future. Over the last few years, the way people search for information on the internet has changed dramatically.  People are increasingly using voice search to find…

Email Marketing can be a powerful marketing tool to convert leads and drive sales if done properly. Email marketing is as important a marketing tool as it’s brothers,or should we…

So much has changed in SEO in the last few years. However, the importance of high-quality, natural backlinks is unaffected. In this blog post, we are going to be sharing…

In today’s digital era, two main approaches – content marketing and public relations – have risen in popularity, not only because they help businesses capture their audience’s interest, but also…

Consumers today are increasingly turning to social media platforms to learn about new businesses and interact with their favorite brands. However, most companies can’t be everywhere at once, especially small…

Can I tell you a secret? The best kind of SEO strategy incorporates both On-page and Off-page SEO practices. Take it from a seasoned digital marketing agency with years of…

Just this week, we landed a huge deal from a large enterprise that found us on Google. We reached out to them, after signing the contract, of course, to find out exactly which keywords they used to find us. It appears that we rank highest on digital marketing agencies in Nairobi. Big thanks to our SEO team! So does SEO work? Pretty much sums it all, still, read on…

You’ve probably heard of backlinks and most definitely heard of content marketing. But for anyone who is a little lost, how about we start by defining these two terms.