One of the best tools for audience research and brand promotion is Facebook ads. Though, even the most seasoned digital marketers might run into problems with their Facebook advertising strategies…
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Have you ever attempted to create a Facebook ad campaign? Did you find yourself scratching your head trying to figure out what an ad objective is and which one to…
Some people think of LinkedIn as a job-hunting site. For others, it is a social network and they can navigate it without any trouble. LinkedIn has more than 550 million…
When you grab your audience’s attention with an aesthetically pleasing Instagram profile and make them want to stick for a while with a consistent theme and grid, you also have…
If you’re a social media marketer, Instagram is most likely at the top of your list. With so many brands on the platform, each uploading their unique content, you must…
Social Media management can be a source of stress given that your brand must always be active, posting and sharing daily and which can prove to be quite the challenge….
While Facebook ads may not necessarily be expensive to run, given for a little as ksh.100 you can run an ad on Facebook. It is however important to pay attention…
Influencer marketing just like any other marketing strategies should be conversion driven and not meaningless hype!
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