
You’re putting together the perfect event; you have the best venue, reputable guest speakers, incredible performances, and top-notch vendors ready to offer their services. Now, you just need to figure…
You’re putting together the perfect event; you have the best venue, reputable guest speakers, incredible performances, and top-notch vendors ready to offer their services. Now, you just need to figure…
First-party data is information you collect from your audience through your owned digital channels. There are no constraints when it comes to collecting this information because your audience has given…
Running pay-per-click (PPC) ads without keeping track of key performance indicators (KPIs) is the equivalent of going on a diet without weighing yourself. You put in a lot of effort,…
One of the best tools for audience research and brand promotion is Facebook ads. Though, even the most seasoned digital marketers might run into problems with their Facebook advertising strategies…
Have you ever attempted to create a Facebook ad campaign? Did you find yourself scratching your head trying to figure out what an ad objective is and which one to…
If you’re a social media marketer, Instagram is most likely at the top of your list. With so many brands on the platform, each uploading their unique content, you must…
It can’t be said any other way: social media is big business! Now is the time to monetize your following if you haven’t already. With the right strategy, you can…
Social Media management can be a source of stress given that your brand must always be active, posting and sharing daily and which can prove to be quite the challenge….
Influencer marketing just like any other marketing strategies should be conversion driven and not meaningless hype!
B2B refers to business to business. Constant lead generation is crucial for your business. Without new sales leads, your ability to close sales will soon become limited and this could…